R&B Singer The Weeknd Leaves H&M Amidst Offensive Ad Campaign
Source: Twitter
Source: Twitter
As H&M continues to face backlash for an image on its UK website showing a young black boy wearing a "coolest monkey in the jungle" hoodie, the child's mother has now spoken out in regards to the controversial photo and it seems as if she, unlike the rest of the Internet, is unbothered by it.
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"I am the mum and this one of hundreds of outfits my son has modeled...stop crying wolf all the time, unnecessary issue here...get over it," Terry Mango, the child's mother, wrote in a Facebook response to other commenters. Mango, who lives in Sweden (where H&M is based out of), said that she was present when the photoshoot took place and watched her son get dressed in the outfit.
Although Mango and her son are from a different country that does not take away from the fact that someone from H&M likely allowed the photoshoot to continue without taking into the account the repercussions of such an image.
Once the image became viral R&B singer The Weeknd took to Twitter to announce that he would no longer be working with H&M, writing: "Woke up this morning shocked and embarrassed by this photo. I'm deeply offended and will not be working with H&M anymore."
Following the controversy, the clothing company released an apology, writing:
"We understand that many people are upset about the image. We, who work at H&M, can only agree. We are deeply sorry that the picture was taken, and we also regret the actual print. Therefore, we have not only removed the image from our channels, but also the garment from our product offering globally. It is obvious that our routines have not been followed properly. This is without any doubt. We will thoroughly investigate why this happened to prevent this type of mistake from happening again."
